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Our Work

Fundido Universal

A local Metal casting / foundry that took the step to go fully international.

Their Challenge

Fundido Universal, a metal foundry company established near Guadalajara, Mexico in 1959. They have been covering the national market for decades. However, hit by the industry’s crisis, they had to take action or face uncertainty.

Their Results

Since their Digital Transformation with Closrr, Fundido Universal, has been able to successfully enter the international market, in addition to becoming a leader in its category in the domestic market. Their success was so steep, that late 2021 we were asked to step down on the marketing efforts, as their production capabilities reached their maximum. Although we received this with mixed feelings, we are proud that our partnership has been such a factor of growth.